What Is HostAlert? Turning Events Into Revenue for Independent Hosts

What Is HostAlert? Turning Events Into Revenue for Independent Hosts

Meet the solution built by hosts, for hosts. Inspired by Co-Founder Andy Crosby’s own missed revenue opportunities, HostAlert aggregates structured event data to ensure independent operators have the same market intelligence as global hotel chains.The global vacation rental market exceeds $124B (Statista, 2024). Yet revenue management sophistication remains uneven…especially in the events data space.

HostAlert aggregates structured local event data, scores demand impact and surfaces surge windows clearly within a simple interface. And sends you notifications when events are coming to your area, when they are announced.

“HostAlert exists to make revenue opportunities visible,” says Paul O’Donoghue, CO-Founder & CEO at HostAlert. “We’re not adding complexity — we’re adding clarity. Our mission is to make it easy for short-term hosts to access high & medium impact, revenue generating event data 24/7, 365”.

HostAlert is a solution created for hosts by hosts. Our Co-founder. Andy, host to two short-term rental properties, found out the hard way that he was missing inflated revenue opportunities when key events were coming to town.

Taylor Swift concerts, the 154th Open Golf Tournament at Royal Birkdale and even Expos in the city – Andy had no foresight on why quests were booking his properties leaving money on the table time after time.

Get notified when events are cancelled or rescheduled. Know about events that you would rather opt out of hosting – there was no way of keeping on top of these huge factors affecting guest bookings. And it certainly was not in one single place.

HostAlert will help you stay ahead of the competition by informing you of revenue driving opportunities around your properties.

Even modest ADR improvements of 8–12% annually materially increase bottom line yield:

£60,000 annual revenue
9% uplift via event awareness
= £5,400 incremental revenue

This could come from 1.5 events per month you did not know existed or missed (just like our Co-Founder, Andy)

Normal/baseline ADR: £180
High impact event uplift: £108 (+60%)
3-night window for each event

8 major events annually (that the host has missed)

£108 × 3 × 18 = £5832 incremental revenue per property per year.

It complements dynamic pricing platforms rather than replacing them.

HostAlert was built on a single principle: predictable event demand should never be invisible to the host managing the calendar.

Sources: Statista (2024), AirDNA (2023)